Own the road.
Earn your rank.
Atlas is free to download and turns every ride into a competition. Claim the roads you ride, defend your territory, take on rivals in 48-hour road battles and train with the deepest data in cycling. Then gear up in kit designed for riders who race for real.
The Atlas app
Your roads.
Your rivals.
Atlas turns your local roads into claimable territory. Ride a loop faster than anyone else and the roads inside it are yours for 45 days, until a rival takes them back. Free to download, with a 30-day trial of Atlas Premium included.
Learn more about the app →Get started
Up and riding in 4 steps
Joining Atlas is simple.
01Download Atlas
Free on iOS. Set up your profile, connect your devices and you're riding in under a minute. Every download includes a 30-day free trial of Atlas Premium.
02Connect your devices
Sync from Garmin, Wahoo, Hammerhead, COROS, Apple Watch and Apple Health, or pair Bluetooth heart rate, power and cadence sensors straight to your phone. Every ride lands in Atlas automatically.
03Claim your turf
Pick your home roads, see who owns every loop around you and start claiming.
04Unlock your data
VO2 max, training status, readiness, climbs and AI coaching. Atlas gives riders data no other cycling app comes close to.
Cycling Readiness Score
Your body. Your readiness.
Your edge.
Atlas pulls sleep, stress, HRV and recovery data straight from Apple Health and your wearables and turns it into a daily Cycling Readiness Score. Wake up and know in seconds whether today is for intervals, endurance or rest.
Last night's sleep, scored against your baseline.
Stress and recovery from your watch, factored in.
One number tells you how hard to ride today.
Atlas kit & gear
Shop the collection
How Atlas works
The Competitive Loop
Four steps. One goal. Own more road than anyone else.
Ride real roads
Record from your iPhone or Apple Watch, or sync from Garmin, Wahoo, Hammerhead and COROS. Your local roads become the course.
Claim routes
Close a loop faster than anyone else and the roads inside it are yours. Claims last 45 days and start to decay after 30 days unless you ride them again.
Compete & defend
Share a road with a rival and a 48-hour battle begins. Atlas tracks your win-loss record, and revenge multipliers reward taking a road back.
Earn status
Seasons crown champions, weekly matchup points keep the table moving, and your territory shows in square kilometres on a 3D map.
Not just a tracker
Real-world rivalry
Atlas isn't another ride logger. It's a competitive layer on top of your real roads. Every road has an owner, rivals are detected automatically, and every ride is a chance to take what's theirs.
Atlas spots the riders you keep crossing paths with and tracks your head-to-head record.
Share a road with a rival and a 48-hour battle decides who keeps it.
Lose a road and taking it back is worth more. Loss streaks raise the stakes.
Your phone. Your cycling computer.
Leave the head unit at home.
Record your own rides in full GPS detail, get turn-by-turn navigation, load routes from the map or your library, and follow structured workouts as you ride. Atlas is the cycling computer in your pocket, and on your wrist with the Apple Watch app, without spending hundreds on a head unit.
Live recording & sensors
Distance, speed, power, heart rate, cadence and elevation on customisable data screens, with Bluetooth sensors, auto-pause and voice announcements.
Turn-by-turn navigation
Voice and on-screen prompts plus offline maps, so you can ride somewhere new without stopping to check your phone.
Live climbs & workouts
Gradient, distance to summit and time-to-PB on every climb, and structured workouts with a live timeline.
Apple Watch & widgets
Record from your Apple Watch, follow your ride on the lock screen and Dynamic Island, and keep rides, rivals and your club on iPhone widgets.
Routes
Every road. Every detail.
Every time.
Atlas tracks everything that matters about every route you ride. Wind direction, recommended kit, full elevation profile, climb data, café stops, your personal best and side-by-side comparisons against your own history and your rivals. Build new routes by dragging the line or asking the AI route builder.
Live wind direction on the route plus a kit recommendation, so you dress for what you're actually riding into.
See the full elevation profile, every categorised climb, and your time on each climb broken out.
Every attempt logged with weather, kit, power and PB. Compare any two rides side-by-side.
Describe the ride you want and Atlas builds it, with café stops, surface and hazards on the map and personalised pacing advice before you roll out.
What riders are saying
“Claiming a route on my morning commute is the best motivation I've ever had to get out of bed and ride harder.”Rides 5x/week
“I've tried every cycling app out there. Atlas is the only one that makes me want to ride the same route twice.”Cat 2 racer
“The race jersey fits better than kits I've paid twice as much for. Clean design, proper performance fabric.”Weekend racer
“Lost a route on my lunch ride and went back at 6am to take it back. This app has ruined me in the best way.”Commuter rider
“Ordered the vest on Monday, had it by Wednesday. Quality is excellent, and the fit is spot on for layering.”Year-round rider
“The bib shorts are genuinely race-quality. I wore them for a 160km sportive and forgot I had them on.”Sportive rider
“I moved cities and the first thing I did was open Atlas to see who owned the roads near my new flat.”Rides 4x/week
“Fast delivery, great packaging, and the cap looks even better in person. Already ordered the jersey.”New customer
As seen in
Clubs
Bring your club to battle.
Create a club, invite your riders, set a home territory and start playing as a team. Plan events with pace groups and RSVP, share routes, chat inside the app, post to The Roads feed and climb the club leaderboard together.
Plan events with pace groups and RSVP, share saved routes, and roll out as a squad with live group location.
Club chat and DMs to talk smack, plan attacks and coordinate without leaving Atlas.
Head-to-head with friends, club-wide standings, club analytics and the territory your club holds together.
The rules
Simple, fair, pure competition
45-day claims
Close a loop faster than anyone else and the roads inside it are yours for 45 days. Beat the holder and the territory, and the bragging rights, switch hands instantly.
No pay-to-win
No boosts, no shortcuts, no premium speed advantages. Every rider competes on equal terms on the road.
Only cycling counts
The system only recognises rides. No running, no driving, no shortcuts.
Always live
Claims start to decay after 30 days without a ride, and rivals can open a 48-hour battle on any shared road. Nobody holds a road forever.
GPS-verified
Rides are verified by GPS and cross-checked. No manual entry, no editing.
Locked route boundaries
Route start and finish points are fixed. You ride the same line as everyone else.
Built for the ride
Data nobody else gives you
Atlas pulls every metric off your bike, your watch and your body, then turns it into insights you can actually train with.
Best-in-class VO2 max
VO2 max estimated continuously from your real riding data, with AI coaching on how to move it.
Training status & readiness
Know when you're building, peaking, maintaining or overreaching, with a daily readiness score, recovery predictor and training windows.
Power, HR, cadence & workouts
Pair Bluetooth power, heart rate and cadence sensors, follow structured workouts with a live timeline, or pull data in from every device you own.
Elevation & climbing
Climb detection and naming, gradient, total ascent and per-climb segments, with your time and PB on every climb.
Apple Watch & widgets
Record straight from your wrist with the Apple Watch app and complications, and keep rides, rivals and your club on iPhone widgets and the lock screen.
Photo Studio & Month in Review
Turn ride photos into AI art and share-ready story cards, then get a Month in Review and Year in Review of everything you rode.
Questions, answered
Everything you need to know about Atlas
Strava tracks rides and ranks segments on an all-time leaderboard. Atlas turns your local roads into territory you actually own. Close a loop faster than anyone else and the roads inside it are yours for 45 days, until someone goes faster and takes them. Rivals are detected automatically, shared roads trigger 48-hour battles, there are no paid boosts, and only cycling rides count. It is built for riders who want real, ongoing competition rather than chasing decade-old segment records.
When you close a loop faster than anyone else, the roads inside it become your territory for 45 days. Any rider can challenge it at any time, and the moment someone beats you the territory switches hands. Claims start to decay after 30 days without a ride, and sharing a road with a rival opens a 48-hour battle for it. Nobody holds a road forever, and every ride is a chance to take what is someone else's.
Atlas estimates VO2 max continuously from your real ride data, including power, heart rate, cadence and elevation, rather than from a one-off test. We compare against established sub-maximal cycling protocols and update the estimate after every ride. In our internal testing it tracks within a few mL/kg/min of lab tests for trained cyclists, which is comparable to or better than the leading consumer cycling apps.
Atlas syncs automatically with Garmin, Wahoo, Hammerhead, COROS and Apple Health, records from the Apple Watch app, and pairs with Bluetooth heart rate, power and cadence sensors. You can also record rides directly from your iPhone with full GPS, power, heart rate, cadence and elevation, without a head unit. Routes you build in Atlas can be pushed to Wahoo, Hammerhead and COROS, or exported as GPX or FIT files.
No. Atlas works fully with just GPS and heart rate, including iPhone-only and Apple Watch rides. If you do have a power meter, Atlas will pull the data in automatically and use it for VO2 max, training status and ride analysis. The competitive features, claiming roads and defending territory, only depend on GPS, so anyone can compete.
Atlas is free to download and use: ride recording, one club, community rides and the Bike Garage cost nothing. Atlas Premium is £4.99 a month or £39.99 a year with a 30-day free trial, and unlocks club competition, leaderboards, the route library, offline maps, health intelligence and AI coaching. There is no pay-to-win: every rider competes on equal terms whatever they pay.
Yes. You can create a club inside Atlas, invite your riders, set a home territory and play as a team. Clubs get events with pace groups and RSVP, automatic GPS attendance, chat and DMs, club leaderboards, club analytics and a weekly AI digest. Joining one club is free; creating a club, joining more than one and having your rides count towards club leaderboards and territory are part of Atlas Premium.
Yes. Atlas works anywhere you ride. The app is available on the iOS App Store globally in nine languages, including English, German, Spanish, French, Italian, Norwegian, Dutch, Portuguese and Swedish, and prices are shown in your local App Store currency. The Atlas kit ships internationally from the UK.
Yes. The Atlas Apple Watch app records rides on its own, so you can leave your phone in a pocket or at home, and adds complications for a quick glance at your day. On iPhone, seven widgets plus configurable club widgets keep your rides, rivals and club on the home screen, and a Live Activity follows your ride on the lock screen and Dynamic Island.
Yes. Drag the line to reshape a route, or describe the ride you want and the AI route builder creates it. Public routes come with elevation, surface, hazards and café stops with reviews and photos, and Atlas builds a personal route library with PRs and goals as you ride. Download offline maps for areas with no signal, then push routes to Wahoo, Hammerhead or COROS, or export GPX and FIT files.
Own your road. Gear up. Ride harder.
Download Atlas free and start claiming roads today, with a 30-day Premium trial included. Or browse our collection of performance cycling kit.